Pretty Powerful Fund

Our Mission

EMPOWERING WOMEN AND GIRLS THROUGH EDUCATION

For nearly 20 years, Bobbi Brown Cosmetics has worked hard to help empower women and girls beyond makeup. By partnering with non-profit organizations that fight for gender equality through education, the Pretty Powerful Fund continues to support the creation of new possibilities around the world.

In 2020, we're joining forces with She's the First, a global organization committed to ensuring that every girl is educated, respected and heard.

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KNOWLEDGE IS #PRETTYPOWERFUL

In celebration of Women’s History Month, meet three women whose education has paved their path to success.

Help support our mission to educate and empower women and girls with a donation to our Pretty Powerful Fund.

ELIZABETH GRANADOS

Emerson College

“I feel fortunate to have studied directly under business professionals. My education gave me an amazing toolset for success.”

Elizabeth is an entrepreneur and founder of The House of Noa, a brand offering beautiful, high-function household products.

NASTASYA GENERALOVA

Columbia University

“Beauty fades, body changes, looks go away… but knowledge is forever. This is why education is so important to me.”

Nastasya is a She’s the First ambassador, rhythmic gymnast, model, and college student studying political science.

MARIA CORNEJO

Ravensbourne University London

“Women have always had to fight for a seat at the table. My education gave me the confidence and tools to pursue my dreams.”

Maria is a fashion designer and founder of Zero + Maria Cornejo, a luxury fashion house focused on sustainability.

Extraordinary Women

We’ve partnered with She’s the First to empower women and girls through education. Learn about their global impact and get to
know the #PrettyPowerful stories of a few inspiring alumni.

Eliakunda Kaaya

Tanzania

“In my community, women don’t go to school nor own land. People don’t believe we should speak for ourselves or make our own decisions, and they don’t believe women should be leaders. I decided to prove them wrong. Today, I am a mentor and the founder of Her Journey to School. We work with communities to help girls stay in school, understand their rights, and change the status quo.”

Eliakunda is an alumna of STF’s partner program in Tanzania, AfricAid, and a She’s the First Fellow.

Angélica Morales

Guatemala

“From the time I was little, I learned how to take care of a home. My brothers? They played and went to school. But I wanted more. Now I study at the best private university in Central America, and my goal is to improve the quality of health in my country and give my fellow Guatemalan girls a second chance to make their own decisions.”

Angélica is an alumna of STF’s partner program in Guatemala, MAIA and served on the Global Girls’ Panel for the Girls’ Bill of Rights.

Cynthia Muhonja

Kenya

“When I was 11, my cousin attempted to rape me. And yet, my guardians refused to do something. At age 12, in the middle of the night, I grabbed my little brother’s hand, and we ran away to safety. Today, I am the founder of Life Lifters, the first program for girls in my community. My community sees a leader in me, and they now see the potential in each of the girls living among them.”

Cynthia is an alumna of STF’s partner program in Kenya, Akili Dada, and a She’s the First Fellow.

Mahesh Raja

India

“When I was 4, I went away to boarding school. Shortly after, I began to speak and write English and became more outspoken. I was always questioning things and challenging tradition. Today, after earning my bachelor’s and master’s degrees, I stand here as a neuro-technician. I’m proud that elders ask me what their daughters can study so they can get a job. But what I’m most proud of is that my voice and opinions matter.”

Mahesh is an alumna of STF’s partner program in India, Shanti Bhavan.

#futureme

We believe that nothing should stand between a girl and her dreams—her #FutureMe. Education is key to making those dreams a reality, so this month, our Bobbi Brown team expressed gratitude for their education by sharing their own unique paths to success.

Stephanie davis

VP & General Manager, Bobbi Brown

“As a child, I told everyone, ‘I want to dress the world!’ I loved color and dressing up. Fast forward to today: after college and graduate school, and with a head for business, I’ve come full circle and lead Bobbi Brown North America.”

deja Stephens

Community & Engagement Associate, Bobbi Brown

“To know me as a child is to know I always wanted to be a singer when I grew up! But in college, I learned I ultimately wanted to use my voice to connect with people in creative ways digitally. Through education, I discovered a career path in social media marketing, which led me to my current role at Bobbi Brown.”

Jaqueleen Larson

Social Media Director, Bobbi Brown

“I am privileged to be the first in my immediate family to graduate college. While I could never have anticipated it, studying business and journalism gave me the foundation I needed to blend strategy and storytelling when bringing brands to life.”

Lynda Pak

SVP, Technology, The Estee Lauder Companies

“As an immigrant from South Korea, I aspired to do great things in STEM and hoped to be a role model for other girls and young women. Today I am senior leader in technology.”

Cassandra Garcia

Global Pro Artist, Bobbi Brown

“As a child, I didn’t know exactly what I wanted to do when I grew up, but I knew it would have to do with art. I began to do my friends’ makeup in high school and always loved making people feel good about themselves. My education was key because learning how to help people crossed over into my career.”

Romy Soleimani

Artist in Residence, Bobbi Brown

“I have been obsessed with makeup and art since I was a little girl, and I am grateful for my education. In design school I learned that makeup artistry was a career. And my dream job was waiting for me.”

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